Optimization
Faithadnet applies cutting edge optimization technology to each campaign. Advertising on single websites is like a hit or miss - if it doesn't work then you waste your advertising dollars. Faithadnet resolves this by placing your ad across many sites and then optimizing. Placements are monitored constantly and ads are shifted to the placements with the best response. This ensures that you get the most for your ad dollars. Advertisers will also see which sites and audiences respond the best to their products providing valuable market information.
Campaign Starts
Campaign starts with impressions equally distributed among all websites.
Performance Analysis
As the campaign progresses, performance is monitored. Here Site B has the highest CTR.
Impressions Shift
Impressions are moved from A and C to B. improving overall performance.
Faithadnet further optimizes each campaign by monitoring each creative. Advertisers may upload several banners into our system, each with different messages or promoting different products. Our system will monitor performance and shift ad impressions to the best-performing creative in real time. This generates the best possible results for every campaign. In addition, this is a good way to get valuable information on what kind of messages and products perform best with specific audiences.
As the campaign progresses, performance is monitored. Here Site B has the highest CTR.
As campaign progresses, performance drops on bannerA and bannerC and rises on banner B and D.
Impressions are moved from bannerA and bannerC to bannerB and D. improving overall performance.
Reporting
Each advertiser will receive daily reports for each of their campaigns. Reports can be broken down by site and by creative. Comprehensive reports provide insight into the campaign and will allow for quick changes if needed. All reporting is handled by a third-party for accountability.
